11 WAYS TO PROMOTE YOUR FASHION EVENT

11 WAYS TO PROMOTE YOUR FASHION EVENT

Hosting a trunk show, a pop-up shop or doing an event for your business? One way to generate traffic and buzz is to promote it through a variety of outlets in order to expand your reach.

You should start planning your promotional messaging in advance for several reasons. The longer you have, the various amount of information you can push out including types of inventory, sponsor information and teasers that build intrigue. Another reason is to give attendees and press enough time to fit your event into their calendar. And, if you’re planning on using a third party outlet to spread the word, they require advance notice to get events listed into their system.

Consider promoting your events these ways:

1. Add it to your email signature.

2. Create a free Splash page to act as a dedicated homepage. This is good if you have multiple partners, want to collect tickets or have created an event that’s different than your brand name.

3. If it’s large enough and open to the public, list it on Eventbrite.

4. Add a page to your website specifically for events and be sure to update it so your brand always appears relevant. Even if you don’t have events going on, it’s okay to say that but having outdated information doesn’t look good.

5. Create an event listing on your Facebook fan page and share updates periodically. You can also add multiple hosts so leverage brand partners and friends to spread the news.

6. Use your Twitter profile description to let others know about the event.

7. If your website has a carousel that allows for multiple images on your home page, create a beautiful event image to get people excited.

8. Add it to your blog with a written description of your event. Also consider creating a category for events and use appropriate tags that you will consistently use over time like a trunk show and pop-up shop.

9. Share it with your local community and media outlets as many newspapers and online magazines have an event section. For example, Time Out New York has their own submission form for shopping events.

10. Include it in your email marketing through a dedicated message and if you want to keep it intimate or curated with a special list of people, consider using Paperless Post.

11. Get social with your event! In addition to posting it on all the social platforms you are on, engaging with others about it. You can also create a custom hashtag that’s proprietary to your brand that will allow you to search for conversations surrounding it pre and post event.

Emerging Designer or have a resource to share? Please feel free to contact us at hello@theemergingdesigner.com.

http://theemergingdesigner.com/11-ways-to-promote-your-fashion-event/

http://www.theguardian.com/small-business-network/2013/sep/17/best-advice-pop-up-shops

Psychic Power VS Gift of Prophecy VS Witchcraft?

According to my studies,
I found out that there are 3 types of supernatural powers found amongst today’s society. Those borne with psychic powers who can see futures / spirits naturally (unlearned – without using mantras, tarot cards, zodiac, astrology, etc!), those who are really close to God (Holy Spirit) – Gift of Prophecy, visions, can distinguish bad and good spirits, etc [evidence shown in lots of charismatic, spirit-filled church], and witchcraft (learned power- using voodoos, mantras, meditations, tarot cards, zodiac, etc – most use witchcraft to inflict pain on others – so its associated with bad spirits)

There are thin lines between being psychic, have gift from God, and being a witch. Cuz all of them can basically do the same thing – but maybe different source. i dunno.

What do you guys think?-
I’m just curious
lol… ok.. any other oppinions?
ok…
there are 2 sources God and demons, and… how do we distinguish them again?
oh… sorry…
I meant only witchcraft can inflict pain on others.. while psychic power and gift of prophecy cannot.
any other opinions?
what would happen if the power is not from God? How to make sure that the power is from God?
booboo… well. thanks for sharing your personal experience.
I kinda feel that playing with witchcraft is like playing with fire… cuz sometimes the spirits wont leave you and … err… make your life a miserable hell. So I guess that’s the reason why it’s not allowed by God. I do know that if you’re really close to God, you will be immune to withcraft cuz there’re angels (light) protecting you. The degree of closeness to God is the question mark to most people though… how can we tell?
As for psychic (indigo)….
i know some who were born with 6th sense. so… i don’t know if that’s from God or not?
Purple…
Can you tell me more of your experience that brought you to the Lord?
a charismatic lady told me that I have 2 angels who guard me… is that from God or not?
a charismatic lady told me that I have 2 angels who guarded me… is that from God or not?http://www.mysticbanana.com/psychic-power-vs-gift-of-prophecy-vs-witchcraft.html

IS EVERY PSYCHIC CONSIDERED A WITCH? IS THERE A difference between psychic, clairvoyant, witch, spellcaster, shaman, healer, fortune teller, sorcerer

IS EVERY PSYCHIC CONSIDERED A WITCH?

Throughout the world, psychics have had quite a history. When you see them or hear them, you know they are the kind of people who have premonitions of things to come. They can predict the future without wobbling in fear. Whoever asks for their service, they will do their best to see. Of course, they stress that what they see is not always accurate. This is what psychics are today. But there are those who claim psychics are witches. They usually think witches are the ones you see in movies or cartoons all the time: the eerie, deceptive people who lead people into despair. But are all psychics witches? Are they the kind that plot against people? To determine the answer, you have to look further into history, back when things were a bit complicated than now. Back then, people were not so comfortable with the things beyond their boundary. It simply means they were scared of the things they could not see. They wanted to live peacefully in their own way. So when psychics began to rise, they judged these trends by saying psychics are witches. When they heard they can contact with the dead and predict the future, it was hard for the people to accept this because they’ve never seen something like that before. So they considered witches. Add to the fact the Wicca, a modern religion that has been affiliated in dealing with things that isn’t affirmed by the religions of the world such as Catholicism, Judaism and other religions. The religions believe that branching over to the fields of the paranormal is not according to the principles of their proper God so it can’t be helped that they would consider it witchcraft. So over the years, psychics have always been seen as witches. Delving into something ordinary humans can’t do is something that they can’t accept fully. The powers of the psychics have never been fully considered as norma You’ve probably heard of psychics who actually act like witches. Yes, you see those who have houses decorated to look like a house an evil witch lives with a very eerie atmosphere. You often see them with those crystal balls that give them the vision of the future they are reading about. So as people saw this kind of act being done by psychics, their association of witches and psychics grew bigger. But now, psychics are no longer seen like that. Well, there are still people out there who see psychics as witches but it’s nothing significant. You can see psychics who look like ordinary people but have great charm and confidence to convey their service. You can see psychics who are as young as 18 years old and still live the life of a normal human being. So to say all psychics are witches is a biased opinion. Before you start making claims about witches and psychics, keep an open-mind and find out more about the psychic. You’ll be surprised at what you’ll learn doing so. http://www.keen.com/CommunityServer/UserBlogPosts/Prophet_
Angel/Is-Every-Psychic-Considered-a-Witch/671462.aspx

The difference between psychic, clairvoyant, witch, spellcaster, shaman, healer, fortune teller, sorcerer

http://redmercuri.com/articles/the-difference-between-psychic_-clairvoyant_-witch_-spellcaster_-shaman_-healer_-fortune-teller_-sorcerer.html

Newark Tech High School High School Fashon Show Presents the Noneillah Collection

Newark Tech High School High School Presents the Noneillah Collection

 

Noneillah fashion designer Naomi Johnson and mother of hip hop artist Sean Cos Mason

Fashion designer Naomi Johnson with the models.

Noneillah's CEO,  founder hip hop artist, song writer, actor, singer, rapper -n- the son of Noneillah's fashion designer Sean M aka Sean Cos Mason.

Noneillah fashion designer Naomi Johnson and mother of hip hop artist Sean Cos Mason

Cities/Countries Where Fashion Thrive

City Where Fashion Thrive

If you interest in becoming a fashion designer it is always good to go or live in cities/countries with a thriving fashion industry makes good sense for many designers. According to the Global Language Monitor (GLM), the following cities were the top fashion capitals of the world in 2012, in descending order:^[5]

• London, England
• New York, US
• Barcelona, Spain
• Paris, France
• Mexico City
• Madrid, Spain
• Rome, Italy
• Sao Palo, Brazil
• Milan, Italy
• Los Angeles, US
• Berlin, Germany.

How to Become a Fashion Designer

Six Parts:Honing Your Fashion Design SkillsWorking Out Which Fashion is Your PassionDeciding if the Fashion Industry is Ready for YouSetting Yourself Up for SuccessCreating Your Fashion PortfolioAdditional Resources

There is no formal education or certification required to become a successful fashion designer, but that doesn't make the feat any easier. You will need to have a combination of drawing, sewing, and design skills, a knowledge of the fashion industry, and unparalleled perseverance. A few ideas to help you get started are outlined in this article.

How To Patent Your Idea

3 Easy Steps To Patent & Make Money Get A Free Patent & Invention Kit

Part 1 of 5: Honing Your Fashion Design Skills

1. 
   1
   Develop your skills. Successful fashion designers have a wide array of skills, including drawing, an eye for color and texture, an ability to visualize concepts in three dimensions, and the mechanical skills involved in sewing and cutting all types of fabrics.^[1] .
   

   • Get excellent sewing tuition if you haven't already learned this skill well. Being able to sew difficult fabric under challenging situations will stand you in excellent stead throughout your career but you need to work at it - it's a skill that doesn't come easily to many people.
   • Understand how fabrics move, drape, breathe, react when worn, etc. Your in-depth knowledge of fabric is absolutely essential to using it properly when designing. Also know where to source materials from.
   • Learn from existing designers, not just who they are, but their backgrounds, their signature style, the learning that they undertook, where they studied. Knowing this will help you to be a better designer yourself, as you can borrow and build on their ideas.
   • Learn how to create storyboards and product ranges. Be good at researching trends through media, comparative shopping and trade shows.
   • Start developing these skills at a young age. Be prepared to devote hours of time to perfecting your craft.
2. 2
   Learn more. If you can, it makes good sense to get a diploma or degree in fashion design or a related program. You'll learn a great deal, make excellent early contacts and have ample opportunity to show off your skills in a less judgmental environment (although still be prepared to be critiqued!) Do one (or both) of the following:
   

   • Get a degree in fashion design. Most programs are three or four years long. FIDMand Parsons are two of the most popular design schools in the United States. You will study drawing, color and composition, pattern-making, and draping.^[2] In addition to learning practical skills like these, you will also be working with industry professionals who may serve as important contacts in the future and who can give you first-hand advice and feedback on your work.
   • Apply for an internship or apprenticeship. If school is not for you, or if you simply feel that real-world experience will be of more benefit to you, then find a fashion internship. You will need to have an impressive portfolio to apply and be willing to start at the bottom; interns are often given menial tasks like getting coffee. Again, the connections you make through your internship or apprenticeship will be vital as you pursue your career in fashion, and working with industry professionals will give you an opportunity to pick up important skills first-hand.

Part 2 of 5: Working Out Which Fashion is Your Passion

1. 
   1
   Decide which designing field is your principal interest. You may need to start at the bottom but you do need to have a goal in mind as to the type of designing you want to undertake lifelong. Are you interested most in haute couture, ready-to-wear, fitness/leisure gear, the mass market or niches such as eco wear? Each has advantages and disadvantages that you'll need to explore before reaching your final decision on which pathway to pursue. Within these major fields, you'll also need to decide on a few sub-set areas for your fashion design. You might wish to straddle a few but to begin with, don't over-extend yourself as it's better to perfect your designing within one area and then experiment when you've already got a good foothold in the industry. For example:
   

   • Women's daywear, women's evening wear
   • Men's daywear, men's evening wear
   • Boys' wear and/or girls' wear; teenage wear
   • Sportswear/fitness/leisure wear
   • Knitwear
   • Outdoor, adventure, outerwear
   • Bridal wear
   • Accessories
   • casual
   • Costume design for theater, movies, the advertising industry and retailers.
2. 
   2
   Plan some key pieces. What is your absolute strength in designing? Perhaps you're a whizz at accessories or a genius with yoga pants. Your passion and skill are an important first part of the equation. Of course, the second part is matching this to what the market wants, which in fashion, is part convincing the market and part noticing what the market is demanding.

Part 3 of 5: Deciding if the Fashion Industry is Ready for You

1. 
   

   
   
   1
   Assess your skills and personality honestly before pursuing a career in fashion design. You may love clothes but clothing is only part of the story when undertaking fashion design. You'll also need excellent communication skills, a willingness to work very hard (often 24/7), a tough hide when criticized, an ability to cope with stress, openness to having many different clients and/or bosses, an acceptance that there will be loneliness or isolation on occasion (depending on how you set up your design business or career) and an ability to be a self-disciplined self-starter.
   

   • Being a fashion designer is probably for you if: You want to devote your life to this career (it's your "vocation"), you don't mind uncertainty or insecurity, you are willing to stand up for what you believe in, you have distinct ideas about what is important in fashion, you listen to clients well, you know the fashion industry inside out and you live, eat and breathe fashion.
   • Being a fashion designer is probably not for you if: You can't manage stress well, you don't like uncertainty or instability, you want a career without too many highs or lows, you need other people to praise your efforts, you need a lot of guidance, you hate being financially unstable and you have too many other interests in life.

Part 4 of 5: Setting Yourself Up for Success

1. 
   1
   Get educated about the business side of fashion. Being a successful fashion designer not only requires talent and creativity, it also requires a sound knowledge of the business and marketing aspects of the fashion world. Keep yourself updated on the happenings in the fashion industry by regularly reading trade journals like Women's Wear Daily and Daily News Record.^[3]
   

   • Many fashion design programs include courses in marketing.^[4] Some programs/majors highlight marketing more than others, so be sure to do ample research on the coursework involved in the program you choose. If you've already undertaken a course but missed the marketing/financial side of things, consider doing short courses in these aspects of business.
   • Learn beyond design. There is an entire supply chain involved in the fashion industry and you need to understand what each person's job is, so that you can see things from their perspective too, in order to make compromises, meet demands and understand where things get held up. Research what others do, such as buyers, merchandisers, pattern cutters, garment and fabric technologists, quality controllers, graders, sample machinists, sales people, PR and marketing people, fashion journalists, retailers, event organizers, fashion stylists and so forth.
   • Know your customer. This skill is basic and essential and it's one a fashion designer must never lose sight of. Know how much your customers spend, what their lifestyles are, where they like to shop, how they like to shop and what they like and dislike. Know what are absolute needs and what are the things that only get bought when disposable incomes are less tight. If you have done marketing, you should have a solid understanding of how to work out customers' needs.
   • Know your competitors. Always keep an eye on what other fashion designers in your area of interest are doing. At a minimum, keep up. Better still, surpass them while still meeting your customers' needs.
   • Trade fairs are an excellent place to develop deeper understanding of how the fashion industry works and what will work for you in terms of meeting customer needs and staying competitive.
2. 2
   Look for fashion design jobs. There are various ways to find work in the fashion industry as a designer and it depends on the type of designing you're interested in. In some cases, being versatile will help you a great deal, just so that you get the experience and then jump across to your real passion later. And in most cases, you'll need to be persistent and apply to many different places to get your foot in the door. For starters, some places to apply to include:
   

   • Existing fashion houses and designers - look for internships, entry-level paid positions, assistants to designers, etc.
   • Costume positions with movie studios, theaters, costume stores, etc.
   • Online advertisements through various online job agencies
   • Word of mouth––use your college or fashion industry contacts to get you through the door. In an industry that values what people who already are well positioned have to say, this is a good way to get started.
3. 
   3
   If running your own design business, be prepared to be financially astute. You may be exceptionally creative but be absolutely certain that if you run your own fashion label, you need to be business savvy. You do need to understand those numbers and the invoices that keep piling up on your table. If you really hate this stuff, there are good options, such as asking your accountant to take care of all things financial but it still pays to keep on top of the whole thing yourself. And if you really, really hate this side of it, look for work as a fashion designer with a fashion house instead of running your own label.
   

   • What type of trader will you be? There are many possibilities, including sole trader, partnership, incorporated company, etc. Each has distinct advantages and disadvantages that you should discuss with your legal and financial advisers before proceeding. Be sure that you are covered for liability in all circumstances, especially if you're in a particularly litigious culture.
4. 
   4
   Be realistic. You may need to be willing to move to match your market but that depends on how you work and sell. Being realistic means recognizing that it's pointless trying to sell a lot of haute couture to people who only want career clothing in a semi-rural town while it's no good trying to sell bikini to the Inuit. You'll need to focus on where your market is most likely to be and either work out whether it's best for you to live and work in that same area or how to get the distribution from your current area to the place where it's most likely to sell.
   

   • Take into consideration the influences around you. As a creative person, part of your creative process is being around like people and sparking off their ideas and suggestions too. It's a lot harder to do this alone or working alongside people who aren't into your fashion approaches.
   • Remember too that seasonality impacts fashion designing and may have an impact on the type of clothing you're producing and where you wish to sell it.
   • Consider the power of online selling. Provided you use good quality three dimensional images that can be zoomed and turned, selling your fashion online to anywhere in the world is another realistic possibility nowadays. This allows you greater flexibility in where you'll live and design and can reduce the daily commute to zero. This may be ideal if you plan on staying a small fashion label. Even then however, you should still make allowances for traveling to major fashion shows.
   • Living in a city with a thriving fashion industry makes good sense for many designers. According to the Global Language Monitor (GLM), the following cities were the top fashion capitals of the world in 2012, in descending order:^[5]
     
     
     • London, England
     • New York, US
     • Barcelona, Spain
     • Paris, France
     • Mexico City
     • Madrid, Spain
     • Rome, Italy
     • Sao Palo, Brazil
     • Milan, Italy
     • Los Angeles, US
     • Berlin, Germany.

1. 
   1
   Assemble a portfolio of your work. Your design portfolio will be vital when applying to design jobs and internships, as it is your chance to market yourself and your work. Your portfolio should display your best work, and highlight your skills and creativity. Use a high-quality binder to show that you take yourself seriously as a designer. Include the following in your portfolio:^[6]
   

   • Hand-drawn sketches or photographs of these sketches
   • Computer-drawn designs
   • Resume
   • Mood or concept pages
   • Color or textile presentation pages
   • Any other pieces that fairly reflect what you're capable of doing and evolving into.